BCCI unhappy over 'beer pictures'

Two days after some of Indian cricketers posted their images with a beer pint in their hand during a day’s outing at St. Nevis, a popular beach, the BCCI has sent an advisory to the team through its manager Riyaz Bagwan.

K. L. Rahul had posted a picture of himself holding a beer pint on his social media account.   -  K. Bhagya Prakash

Beer and the beach may well be an integral part of the Caribbean lifestyle. But the fact that some of India’s young cricketers posted pictures of themselves holding beer bottles on social media hasn’t gone down too well with the Board of Control for Cricket in India (BCCI) hierarchy.

Two days after some of Indian cricketers posted their images with a beer pint in their hand during a day’s outing at St. Nevis, a popular beach, the BCCI has sent an advisory to the team through its manager Riyaz Bagwan. The outing was organised in between the two tour games Indian team is featuring in, ahead of the first Test, scheduled for July 21.

“Some of the BCCI officials aren’t happy with players posting such images on social media. There has been no written communication but the manager has been asked to send a message to the players to ensure that nothing that could set a bad example should be posted online,” a BCCI insider told Sportstar on Thursday.

The picture has K. L. Rahul with a beer pint in his hand, posing with allrounder Stuart Binny, speedster Umesh Yadav and a support staff member. Ever since the diktat has been passed, the players who had published the image on their official handles have deleted it.

In the 21st century, an urban Indian being pulled up for carrying a pint of beer in public may seem frivolous to many. But the BCCI hierarchy feels the cricketers should act as role models. “Many kids blindly follow the star cricketers’ actions on and off the field, so our boys have got to always keep that in mind. They should always consider the sense and sensitivities of Indian cricket fans,” said another BCCI official.