Amokachi leads black coaches in from the cold

The former assistant coach of Nigeria's national team, Daniel Amokachi, is running a semi-professional team in Finland in what he calls a "sacrifice" for his future career.

Published : Mar 01, 2016 16:17 IST , Oulu (Finland)

A photo of refugees on their way to a football field. There has been a rise in hostility towards foreigners in Finland. The country of 5.4 million people received over 32,000 asylum seekers in 2015, one of the highest amounts in Europe per capita.
A photo of refugees on their way to a football field. There has been a rise in hostility towards foreigners in Finland. The country of 5.4 million people received over 32,000 asylum seekers in 2015, one of the highest amounts in Europe per capita.
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A photo of refugees on their way to a football field. There has been a rise in hostility towards foreigners in Finland. The country of 5.4 million people received over 32,000 asylum seekers in 2015, one of the highest amounts in Europe per capita.

A black footballer's road to the top coaching positions in Europe can be rocky — or icy, if you are former Everton and Nigeria striker Daniel Amokachi.

The former assistant coach of Nigeria's national team, Amokachi is running a semi-professional team in Finland in what he calls a “sacrifice” for his future career.

It was a bitterly cold day near the end of January when Amokachi arrived in Oulu, just a two-hour drive south of the Arctic Circle, to take on his new job as head coach of second division team JS Hercules.

“I remember when I landed, it was minus 32 Celsius, after flying from a country that is 35 to 38 degrees (-25 and 95-100 degrees Fahrenheit),” said Amokachi, 43, who is known as “the Bull”, comparing the mercuries in his native Nigeria and in Oulu in northern Finland.

The town's outdoor football fields are currently covered in snow, so Amokachi ran morning training under a heated dome. A handful of players took shots on goal on an artificial turf.

The rest of the squad were at their day jobs. Amokachi's new troop — just promoted to Finland's second division — is entirely amateur.

While conditions in Oulu are not what the former football star is used to, Amokachi is determined to see out his year-long contract.

“The most important thing (about this job) is the challenge. The challenge of being an African and you know why? Because we Africans, it's very difficult to get jobs in Europe as coaches,” Amokachi explained.

While black players from Africa, the Caribbean and South America dazzle on European pitches, Amokachi is one of the first blacks to take on coaching duties in Finland.

The first, and so far only, African to coach a team in the Finnish premier division Veikkausliiga was Zambia's Zeddy Saileti, who co-steered the league's northernmost squad RoPS in Rovaniemi in 2009.

But the team ended up embroiled in a game-fixing scandal and Saileti fled the country.

JS Hercules refused to let one scandal affect the reputation of a whole continent and hired its first Nigerian coach, Oladipupo Babalola, in 2010.

The Rooney Rule to European football?

In American football, the National Football League established the Rooney Rule in 2003, requiring teams to interview minority candidates for head coach positions.

The Professional Footballers' Association has called for a similar practise to be adopted in England, but the idea has yet to find much support in Europe.

Amokachi said he encourages aspiring African coaches to forget about jobs in the Premier League or Bundesliga, and start out at smaller clubs.

“When you talk about discrimination, yes it's there, but there's another group who doesn't care, they understand, they just want a coach.”

When the training session ended, Amokachi pulled on a thick, warm coat to walk down the snowy street to a nearby gym. Kids on skates giggled and waved at him from inside an ice hockey rink.

In Finland, where ice hockey is the number one sport, salaries for second division footballers are a token amount.

And his own financial conditions are a far cry from what he enjoyed during his playing career at Club Brugge in Belgium or when he was signed to Everton in 1994 for £3 million ($4.7 million, 3.86 million euros).

At Hercules he is the only salaried employee, and the team's budget for the year is between 80,000 and 120,000 euros.

“Financially of course they cannot handle my wages so you have to sacrifice a lot. But at the same time they are giving me more in my coaching career also. It's a platform and that's what I need, that's what we African coaches need,” he explained.

The club's chairman, Juho Syrja, also a volunteer, is also excited about the opportunity.

“Usually talents stand out in football. Maybe that has not occurred in coaching yet and therefore we want to be involved in helping out and changing that,” Syrja said.

Amokachi's cause is however not helped by a rise in hostility towards foreigners in Finland. The country of 5.4 million people received over 32,000 asylum seekers in 2015, one of the highest amounts in Europe per capita.

But “the Bull” said he had experienced nothing but hospitality so far.

“This is an opportunity to showcase (me) as an African and if I do well, definitely there will be an open door not for me alone, not for Nigerian coaches but for African coaches as well,” he concluded.

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