Chance for India's youngsters to be World Cup match ball carrier

When the football World Cup begins in Russia in June, some of young footballers from India will get a chance to carry the ball to the stadium.

The new World Cup stadium in Kaliningrad will be hosting the finals.   -  AP

When the football World Cup begins in Russia in June, some of young footballers from India will get a chance to carry the ball to the stadium.

As an automotive partner of the tournament, Kia Motors India has launched a campaign, part of the Official Match Ball Carrier (OMBC) programme, which will allow young players to witness the fixtures from the pitch.

These youngsters will play a key role in each and every pre-match ceremony.

The campaign has been launched across India on social media and other digital platforms from April 10. To enter the first phase of this exclusive competition, the guardian of the entrant must record and submit a short film of them showing their passion, skill and interest for the game – all entrant videos should be uploaded to www.kia-motors.in/fifa2018 In the second phase the shortlisted entrants will be called for an on-site selection process based on their football skills, agility, attitude and teamwork. Six will be selected, Kia judges will select their best two to be the OMBC and the other four will accompany them to witness the matches. For the trip to Russia, Kia Motors will cover all travel and accommodation costs for the winner and their guardian.

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