Serie A picks Lazard as adviser to weigh private equity bids - sources

Serie A has picked France's Lazard to weigh the private equity bids for its broadcast rights business, as Italy's top-flight league looks at ways to weather the financial storm triggered by the coronavirus.

Juventus is the reigning Serie A champion and is currently top of the table in the 2019-20 season.   -  Twitter

Serie A has picked France's Lazard to weigh the private equity bids for its broadcast rights business, two sources close to the matter said, as Italy's top-flight football league looks at ways to weather the financial storm triggered by the coronavirus.

The League has received a series of bids from private equity investors- including CVC Capital Partners, Bain Capital and Advent- interested in buying a stake in a new company holding Serie A's broadcast rights.

Lazard did not immediately respond to a request for a comment.

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