Gareth Bale backs Virat Kohli’s start-up venture

‘Sport Convo’ is a London based tech start-up that became Virat Kohli’s second business venture after his backing of FC Goa in the Indian Super League. It is a place where sport fans can connect and interact about their favorite sports and current news topics.

Virat Kohli has been backing Sport Convo since 2014.   -  Reuters

Gareth Bale is a fan of Indian skipper Virat Kohli.   -  AP

Real Madrid superstar Gareth Bale on Wednesday announced his support for Indian Test captain Virat Kohli’s social networking start-up venture ‘Sport Convo’.

‘Sport Convo’ is a London based tech start-up that became Virat Kohli’s second business venture after his backing of FC Goa in the Indian Super League.

It is a place where sport fans can connect and interact about their favorite sports and current news topics.

Kohli took to twitter and in a rather innovative manner announced about Welsh international and Cristiano Ronaldo’s Real Madrid colleague Bale’s support.

I’m a fan of cricket and Kohli: Bale

“I’ve just had an interesting convo” attaching a heart sign. The person in question said, “Namaste it’s a pleasure to be backing Sport Convo. Looking forward to having a convo with you all soon”.





Then he announced Bale’s name and the heart sign was a hint at the Real winger’s post goal celebration.





Bale, in his message, claimed that he has been a fan of the Indian Test captain and cricket.

“Quite an interesting story really, I have been a fan of cricket for ages and started following Virat Kohli, we got talking over social [media] and he mentioned this idea called ‘Sport Convo’ that he was starting, he sent me more details on it and I instantly really liked it,” Bale said.

Glad to work with Bale: Kohli

For Kohli, Sport Convo provides him with an opportunity to interact with his fans.

“Sport Convo was particularly attractive to me as my belief is sport benefits greatly from social media. It provides fans with the opportunity to showcase their opinions and passion for the game. Also allowing me to communicate with my fans quickly and efficiently, which is important as a professional cricketer I am always on the go.

“Sport Convo stood out for me and delivers all of this and beyond and that’s why I opted to back this business venture. As you may know I’m a Real Madrid fan and it’s good to be working with Gareth Bale now on Sport Convo. There is a lot of mutual respect between us and I’m glad to have him on board,” said Kohli.