The Hundred draws flak from former IPL chairman Lalit Modi

The Hundred, which involves men’s and women’s teams, has been controversial as it is not mapped onto the traditional county structure, but authorities say it brings much-needed TV revenue into the sport.

The England and Wales Cricket Board (ECB) is seeking private investment in the 100-ball-per-side competition, which was launched in 2021. | Photo Credit: Reuters

Indian Premier League founder Lalit Modi has labelled the Hundred competition a “big fat Ponzi scheme”, accusing English cricket chiefs of unrealistic financial projections.

The England and Wales Cricket Board (ECB) is seeking private investment in the 100-ball-per-side competition, which was launched in 2021.

The Hundred, which involves men’s and women’s teams, has been controversial as it is not mapped onto the traditional county structure, but authorities say it brings much-needed TV revenue into the sport.

A document distributed to investors and seen by Britain’s Daily Telegraph newspaper says domestic TV rights would rise from a projected £54 million ($72 million) in 2025 to £85 million from 2029.

The Telegraph said it is understood that Indian TV rights are projected to climb from £1.3 million to £1.8 million per year from 2026 to 2029, and then rocket to £15 million per year from 2030.

This is despite the fact that Indian players are currently barred from franchise leagues outside of their own country.

Modi, whose IPL has transformed the global cricket economy and spawned other T20 competitions, said projections for the Hundred were far-fetched.

“The ECB’s financial projections for The Hundred, particularly beyond 2026, appear overly optimistic and disconnected from reality,” Modi said on X.

“The international TV rights figures make little sense, given the global competition from other cricket leagues like the IPL.”

The Indian businessman previously offered to buy the Hundred.

“Want to clarify about my billion dollar offer,” he said. “It was to buy out the tournament in perpetuity and the idea was to redo it as a T20 tournament. Not another new format the global audience have ZERO idea about.”

He added: “My concern now is that they are trying to lure current IPL owners into this non-starter league and building a hype around it that has no justification or guarantees on numbers. Basically a big fat #ponzischeme.”

A Ponzi scheme is a notorious type of investment that pays early investors with money taken from subsequent investors.

But ECB chief executive Richard Gould dismissed Modi’s remarks by telling BBC Radio on Friday: “We are very confident in the strength of the game in England and Wales.

“We see the amount of interest, not just in the Hundred, but in English cricket, both internally and globally.

“I don’t recognise his (Modi’s) particular comments. We’ve had incredible levels of interest,” insisted Gould, who said some 100 “interested parties” were considering investing in the Hundred.

“We hope that will deliver a really positive outcome,” said former Surrey chief executive Gould.

“If it does, we are looking to use the money to underpin the county game for the next generation, the next 20 to 25 years. We will see. We are not taking anything for granted.”