White Paper titled ‘Paradigm Shift in Sports: Focus Uttar Pradesh’ was presented to UP Sports Secretary Suhas Yathiraj by Sportstar editor Ayon Sengupta on Wednesday.
Sportstar had organised a North Sports Conclave in Lucknow on September 15, 2022 which presented a series of carefully curated conversations with top sportspersons and sport industry experts on revolutionising the sports ecosystem in Uttar Pradesh. The dialogues offered a rare insight into the lives of the sports stars and help find ways to ignite the nation’s Olympic dream.
The Conclave was held in association with Hero We Care, a Hero Motocorp CSR Initiative, K.J. Somaiya Institute of Management, Indian Oil, Shiv Naresh, Life Insurance Corporation of India, NewsX and KSG.
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