East Bengal recently appointed Sanjit Sen as its new CEO. The appointment comes after the recent partnership agreement between East Bengal Football Club & Quess to form the new entity, Quess East Bengal FC (QEBFC).
Sanjit will oversee all investments to enhance the player base & training facilities and building the club as the premium football brand in the country.
He will also spearhead initiatives aimed at creating new branding opportunities for QEBFC and tap possibilities of increasing its fan base.
Sanjit, who comes with an overall experience of over 25 years, served as the COO of East Bengal Club in his last assignment and played a significant role in the formation of the JV entity, QEBFC.
Commenting on the appointment, Ajit Isaac, Chairman & Managing Director of Quess Corp Ltd said, “Sanjit comes with an in-depth understanding of the industry. We have huge trust in his capabilities and working - knowledge of the sports sector. Under his prudent leadership, the team will work towards increasing our participation in various leagues & bringing more laurels to the club & its members."
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